A room that transforms artwork created by Galaxy Note8 into a mind-bending experience
Infinity Moment is a digital experience solution that visitors can create their own contents with Samsung Galaxy. User-generated contents reflect to mirror walls in the pentagonal space and makes a infinity pattern. Visitors will face a geometric and mysterious motion visual form.
Project Management, Art Direction
Cheil Jinkyum Yang, Sungho Kim, Wooseok Ko
d'strict Eunhye Lee, Jaewoo Lee, Jihye Lee
PyeongChang 2018 Winter Olympics Samsung Olympic Showcase @Gangneung
For promoting Samsung Galaxy during PyeongChang 2018 Winter Olympics, the series of mobile devices manufactured by Samsung Electronics, Samsung constructed its showcase building in Gangneung Olympic Park and Samsung suggested us to make a beautiful and magical space which represent 'Galaxy'. LED displays are installed on the floor in Infinity Moment and the space is fully covered with mirrors so that contents from displays are reflected in the room.
In the pentagonal mirror room, visitors can take photos of their contents on the wall, then share these photos to their own smartphone.
Mobile app is connected to LED display which is installed on the floor of mirror room. Visitors who want to experience the solution need to receive Galaxy S8 from booth operators to use the app, and start making a shape to create the universe. Created shapes on the app are going to be sent and shown on the floor and soon they'll be reflected in the mirror.